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Production and Distribution Frame Introduction
Production and Distribution Frame Introduction
This video introduces the production and distribution frame and tells a story of our changing human work and economies across history.
As this video progresses, key ideas will be introduced to invoke discussion.
Think about the following questions as you watch the video
The video starts with a saying we believe emerged from Chinese society several hundred years ago. What does this saying suggest about some values common to that society in that period?
Why is it important to start a frame story about production and distribution with the environment?
According to the video, what was the first system of production and distribution like?
What are the two biggest changes in production and distribution in human history, according to the video, and when did they occur?
Have production and distribution grown consistently, over the course of human history?
According to this video, how have our systems of production and distribution changed recently?
: (music playing)
: More than any other species, humans make and use things.
: We call this process of making things
: production.
: We also share or sell or trade the things we make.
: We call this process distribution.
: Both production and distribution
: have become increasingly complex over time.
: And the ways that humans and their communities
: have produced and distributed goods and services
: have changed over history.
: Developing a brief but big picture of major changes
: in the ways we produce and distribute goods and services
: should help you as you begin your study of the human past.
: We'll give you a frame, or perspective,
: to help you fit the pieces of human history together.
: When you encounter different events or processes
: in the different eras of the course,
: this story should help you locate the event or processes
: in the larger flow of human history.
: We will also look closely
: at specific events or people or processes
: to see how well they fit into our big picture.
: And sometimes, the individual pieces won't quite fit.
: In those cases, we'll have to modify the picture
: to create a better understanding of the ways
: our systems of production and distribution
: have changed over time.
: So, what is a big picture
: that shows how our systems have changed?
: (music playing)
: Production and distribution was not really a human concern
: in Era One, before modern humans evolved.
: But it was in this era
: that the materials, elements, and environment
: we use for production formed.
: As you'll see, the location
: of the Earth's sources of energy and natural resources
: will influence both which goods and services
: we produce and distribute
: and how we do this work.
: We really begin the story
: of human production and distribution
: in Era Two, hundreds of thousands of years ago.
: Our hunter-gatherer ancestors
: used what they found in their environment
: to make everything they needed,
: including food, simple clothing, and items for recreation.
: Then they shared these with others in small family groups.
: Within this era, about 12,000 years ago,
: the first farming societies developed.
: Farming was a new system of production,
: and drove humans to modified ways
: of distributing goods and services.
: In addition to hunting and gathering,
: early agricultural systems of production
: required people to domesticate, or control, plants and animals.
: Production became specialized as we learned to create iron tools,
: weave or spin cloth from animal wool
: or plant cotton.
: These skills required knowledge and expertise,
: and it was nearly impossible
: to master more than one or two of these crafts.
: Through these changes, a division of labor developed.
: Some people became specialists in certain crafts or services,
: such as pottery, weaving, metalworking,
: and even providing protection.
: This process continued over time
: and grew even more intense as more and more people
: worked in areas outside of food production,
: as you will study across Eras Three and Four.
: New systems of distribution evolved
: to move and trade goods created in one place to other places.
: These systems were often along routes covering great distances
: that required many steps and many participants.
: The use of money emerged
: to help govern trading and taxation and investment
: to help make it all possible.
: Between at least 600 C.E. and 1450 C.E.,
: trade routes connected producers and consumers
: across large regions of the world,
: patterns of production and distribution
: that we'll examine in Era Four.
: These systems of production and distribution
: were not always growing.
: Sometimes, they collapsed and became less complex,
: at least for a while.
: But recovery followed collapse,
: and by around 1300-- early in Era Five--
: two great systems of distribution emerged:
: one in the Americas
: and the other connecting much of Africa, Europe, and Asia.
: Then, around 1500, these two systems were connected
: in the Columbian Exchange, the first global age.
: Now, despite these changes in production
: and the growth in distribution networks,
: the ways people created the goods had changed only gradually
: in thousands of years.
: People learned to make things better,
: but only bit-by-bit and without many major changes.
: As they had for thousands of years,
: people depended upon biology and the environment
: to provide the energy needed
: to produce and distribute the goods and services.
: Then, about 200 years ago, in Era Six,
: suddenly, everything changed again.
: Human use of fossil fuels created an energy bonanza
: that helped create the Industrial Revolution.
: This fundamentally transformed
: the amount of work that could be done,
: who did it, and where it was done.
: As a result, the very ways we lived transformed.
: Work shifted from farms to factories in cities
: and from goods produced directly by human or animal labor
: to goods produced by machines.
: Fossil fuels also helped transform
: our methods of distribution,
: creating vast global markets for goods.
: Over the last hundred years or so,
: events you'll study in Era Seven,
: the changes prompted by industrialism
: changed not only the type of work people do,
: it also revolutionized our understanding of
: and ability to produce goods, including the food we eat.
: We have more things than our ancestors did-- many more.
: We also tend to have more physical objects in common
: with other people around the world,
: like the same brands of cell phones, sodas, and coffee.
: These changes also altered labor,
: the role that laborers play, and the type of labor needed.
: For example, most of us don't know
: how the things in our pockets were made
: or where they came from.
: Nor do we know how to make them or even how to fix them.
: New occupations developed to provide services to others--
: service jobs, such as repairing products
: or selling goods that others produce.
: (music playing)
: This Big Story began billions of years ago,
: as the Earth formed,
: and takes us right up to this very moment.
: And I told you the story in just a few minutes.
: This story framed major changes
: in the ways we produced and distributed
: all the goods and the services we use.
: How might you use this Big Picture?
: Can it help you locate individual events in time?
: Does it offer a way to think about trends,
: or help you assess the strength and weaknesses
: of our current system of production
: and our global system of distribution?
: Are we better or worse
: than when communities produced most of what they needed
: for themselves?
: Do you think we are happier than our ancestors were?
: Can we say we've made progress?
: And what has been the cost of all of this innovation
: in production and distribution?
: These questions and others about production and distribution
: can help us make sense of the global past.